Network TV in the downturn

28 02 2009

Here‘s a good rundown of the state of the TV industry in early-2009 – and it’s not a pretty picture.


Comments : Leave a Comment »
Tags: , ,
Categories : Ch. 1: Programming Exchange, Ch. 2: Audience Exchange

Advertising reacts to the economic downturn

26 01 2009

A sure sign of a weak economy is the rise of infomercials and direct-sale ads – now even in primetime network TV!


Comments : Leave a Comment »
Tags: ,
Categories : Ch. 2: Audience Exchange